Survey: Local search marketing top channel for SMBs but large number not tracking ROI

The paradoxical findings suggest many SMBs are making assumptions about marketing effectiveness without actually measuring. The post Survey: Local search marketing top channel for SMBs but large number not tracking ROI appeared first on Search Engine Land.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://searchengineland.com/survey-local-search-marketing-top-channel-smbs-large-number-not-tracking-roi-255307