Are you a PPC Unicorn or a PPC Donkey? Columnist Larry Kim shares data on CPA averages by industry so you can see how you measure up to the competition. The post New benchmarks: Google AdWords cost per acquisition across 20 industries [study] appeared first on Search Engine Land.
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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://searchengineland.com/new-benchmarks-google-adwords-cost-per-acquisition-across-20-industries-study-244662
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